In the late 1990s, the owners of a Chicago restaurant called Taza noticed that, although it was a rotisserie-chicken concept, the chicken was being outsold. In fact, its salads were the bestselling menu item. So in February of 2000, the owners opened a spin-off chain to focus on entrée salads, and Salad Spinners was born.
“I think probably the one concept that’s really responsible for the modern salad entrée would have to be the Cheesecake Factory,” says Rich Levy, president and CEO of Salad Spinners. “They made it OK for someone to pay $12 for a salad back in the early- to mid-1990s.”
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